Though higher education has historically been a reliable economic engine for individuals and the economy, college insiders have long failed to convey the industry’s value to students, parents, employers and policy makers who question the investment, Kathleen Ives and Deborah Seymour argue in their new book, Using ROI for Strategic Planning of Online Education. Online learning has potential to provide access and optimal course pacing and content to students with time, geographic or medical constraints. But many continue to view it with a critical eye.
