College-level esports has been rapidly expanding and growing in popularity nationwide. Colleges and universities are implementing esports as a tool to recruit and enroll students and engage them with student campus life activities, as well as providing a guided pathway to completing higher education and fulfilling careers. Coastline College, a multi-campus community college located in Orange County, CA, has joined this phenomenon, but with a twist. Although gaming and esports are perceived as a male-dominated industry, at Coastline College the three people leading the school’s esports program, the development of esports, and the curriculum associated with esports are women and women of color.